Shelter-in-place orders in response to the global COVID-19 outbreak have inspired businesses that rely on foot traffic and in-person meetings to find creative ways to offer their services virtually, in many cases for the first time. Educational programs were quick to move online, including early learning and children’s enrichment programs. Yoga studios and gyms are offering livestream classes and virtual personal training for home workouts. Brick-and-mortar retail businesses are making a quick transition to digital sales. Event space closures are inspiring livestream concerts and virtual fundraising events. Relaxed regulations have led to an increase in healthcare providers and counselors offering telehealth services.
Businesses that leverage technology to stay in operation are better able to remain connected with their customer base and maintain cash flow that would otherwise be lost during these challenging times. However, the same businesses will also face new concerns, including whether their new online operations pass muster in the face of quickly evolving privacy and data security legal requirements. A business pivoting toward digital operations will be better positioned for success by taking on certain key tasks:
If your business is offering products or services online in response to COVID-19, consider getting a free Cyber Health Assessment to identify easy and budget-friendly ways to improve your privacy and data security readiness and mitigate risk associated with taking your business online.
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